Cold Brew is more than just cold coffee. For this unique brewing method fresh cold water is mixed with coffee that is coarsely ground for this purpose and then brewed in cold water for 12 or more hours. The long period of contact between the ground coffee and cold water develops qualities such as low acidity, subtle flavors and the coffee's pleasant, natural, full bodied taste. This creates an incomparable flavor experience, unsurpassed by traditionally brewed coffees on hot summer days. Cold brew coffee – the purest way to enjoy coffee.